You know you want to overhaul your marketing but don’t have the time or expertise to nail your strategy.

You want to stand out in the market, but are unsure how or where to start. I can get your marketing flowing using design thinking.
 

 
The price of doing the same old thing is far higher than the price of change
— Bill Clinton
 


How I’ll transform your strategy:
 

Set your objectives;  
review your business’s goals and identify the key areas your looking to refresh.

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Look in and look out;
cut through the ‘noise’ of competitors and communicate your unique proposition.

 

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Fine tune your strategy; 
get your message out to the right people in the moments that count.

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Roll out and review; 
promote your refreshed strategy and review the impact on your business using analytics.

What separates good from great? A website people can’t wait to share? Impeccable service in store, over the phone or online?

An experience with no gaps, no bumps or hiccups? I’m ready to help you design a great experience that sells your story.
 

If the user can’t use it, it doesn’t work
— Susan Dray

 

How I’ll tell and sell your story:
 

Set your objectives;
review your website, app and store to uncover areas to be improved with design.

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 Greet your customer; learn about your customer’s pain points and how we can best serve their needs.

 

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Revisit your story; 
refresh your content and pages to tell a linear story that drives action.

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Ready, set, launch; 
build a prototype, set up analytics and get ready to launch into market!

 

Nadia’s passion for our product and thirst for knowledge was infectious.
— Candice Pendergast, UX Design Manager at Harvey Norman

You want to stand out from the crowd.

You need an attention-grabbing message to get your customers to call, click or buy, but you can’t find that big idea to get there.

I can craft a cost effective campaign that uses insight and creativity to grab attention from right people, at the right time.
 

Running a business without advertising is like winking at a girl in the dark. You know what you’re doing but no one else does
— H. Brett


How I’ll craft a campaign with impact:
 

Shape the brief; 
review your goals and uncover the behaviour you want to change through this campaign.

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Find your insight; 
learn about what drives your customers and how you can motivate them to change.

 

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Positioning; 
create a unique and memorable position in the mind of your consumer. 

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The big idea; 
build and launch your bold idea using a range of marketing channels such as social.

Are you making decisions based on gut-feel?

If your website data feels alien to you, you are not alone. It’s easy to feel overwhelmed and invest based on intuition over evidence.

I can build beautiful dashboards to present data created by your actual customers, so your can market yourself with confidence.
 

What gets measured, gets managed
— Peter Drucker


How I’ll help you make sense of the data:
 

Set your objectives;
review your goals and identify the channels and the pages you want to track.

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Create your tracking plan; based on your goals your data will be collected into an analytics platform.

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Build your dashboards;
create dashboards that presents the most relevant information only.
 

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Make decisions with data; use your dashboards to make informed decisions based on real customer data!